Coaching shouldn’t cost more than the clubs.
Golf AI started because good swing feedback was priced like a luxury. We put the analysis on the device every golfer already owns.
Built by an engineer, not a brand.
After becoming frustrated with the lack of affordable solutions on the market aimed at helping golfers improve their game, our founder Broderick used his background in machine learning, AI, and software development to launch Golf AI in 2019.
The goal hasn’t changed since: leverage artificial intelligence to simplify skill improvement, and bring sports coaching into the 21st century — for the golfer who plays on weekends, not just the one on tour.
Today the app is rated 4.4 out of 5 on the App Store, and the team keeps shipping against the same idea.
Our technology
Golf AI is the first implementation of our proprietary 3D pose-estimation technology on the iPhone — a golf teaching app with instant swing analysis and training. It reads the body from ordinary video, which is what removes the sensors, the wearables, and the launch monitor from the equation.

Two products, one golfer.
Golf AI is the golfer-facing app, shipping today. ParLinks Pro is the professional platform behind it, launching soon. They’re being brought together so a golfer’s data isn’t stranded in one of them.
Golf AI
The iPhone app: record a swing, get a score and a prioritized action plan, then work through drills matched to the faults it found. Free to download, with Pro for the full library.
Download for iOSParLinks Pro
The web platform where coaches and clubfitters will run lessons, fitting sessions, and player histories — with launch monitor data alongside the swings their players recorded on their own.
Visit ParLinks ProGrow with us
We’re seeking strategic partnerships and seed investment to move faster toward the vision. If that’s you, we’d like to talk.
Partnershipsinfo@golfaiapp.com
General enquiriessupport@golfaiapp.com